One Eleven Interactive Pharmaceutical Interactive Marketing Process

We learn all the rules, then search for ones we can break

We understand the pharmaceutical and healthcare industry intimately. We understand the problems a full-scale industry paradigm shift has brought with it and we can see the effect it has on the way drug and healthcare companies operate.

We especially understand the importance of preserving the critical balance between pharmaceutical companies, healthcare providers and the patients they serve. We also have proven that to preserve this balance, things have to change. And to change anything, the industry must change the ways it has historically formed and nurtured these relationships.

the balance between pharmaceutical companies, healthcare professionals and patientsSome of the ways we've met industry change might never see the light of day if born inside the walls of the corporate drug company hierarchy. It's been our ability to work just outside of this framework that enables our clients to affect change inside in a positive way.

Our process relies on our clients "drinking the Kool-Aid," so to speak, committing to step outside what is familiar to them, what's "industry-standard." If what existed just worked, there wouldn't be any reason to rethink it, there'd be nothing to fix.

Proven, Killer Tools

eSource Center

Asset resources access, seamless integration of various online tools and programs

Sample Server

Secure online sampling program

Suite of Tools

Embrace Change

One Eleven Interactive (OEI) was formed by pharmaceutical and healthcare expatriates who embraced a changing pharmaceutical business landscape and who were intent on lighting a fire under the pharmaceutical and healthcare industries to change with it.

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